Marketing
A successful company recognizes that marketing is not only necessary to generate new leads, but also to generate new business from the existing customer base. Now you can use the same techniques as today's most effective product marketers - Evosus® gives you the tools!
Evosus® will automatically place new leads into campaign streams based on their interest. Automatic follow-up action items are sent to the responsible employee. Setup campaign streams so the primary sales person is responsible for follow-up or allocate the task to a back office marketing person. Either way, new leads will never be forgotten.
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Build relationships with existing customers with Evosus® post-sale marketing campaign streams. The customer is placed into the appropriate campaign stream as soon as the sale is complete.
Need to reach thousands of customers at once? Use Evosus® auto-emails to reach mass audiences in seconds. Simply create the email, generate a marketing list in Evosus® and click OK. In a matter of seconds, you can promote an event or special offer to your entire customer base!
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Want to remind your customers to drain and refill their spa? Want to remind your customers that it's time for them to clean their stove or purchase more pellets? With Evosus
®, you can! Setup automatic action items to be sent to employees every 3 months, 6 months or even 5 years to remind them to contact the customer. Want it even easier? Setup email action items so they are automatically sent to customers without any interaction from a member of your staff!
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Create customer lists quickly and easily using Evosus® Marketing Lists. List can be exported to labels, spreadsheets and emails or sent as action items to selected employees for follow-up. Marketing lists can be filtered by purchases, date, advertisement, sales person, store and more.
Track cost per inquiry, sales by advertising code, inquiry to order lag time and lead closing ratio with our comprehensive marketing reports.
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